Airbus has appointed Jean-Marc Nasr President Asia-Pacific, effective 1 January 2019.

Based in Singapore, Nasr will be responsible for Airbus’ overall strategy, industrial footprint and operations in the region, as well as for advancing the company’s “One Roof” policy to integrate its various business entities in key markets. The area led by Nasr covers the whole Asia-Pacific region.

In addition, Nasr concurrently becomes Head of Regional Sales Asia-Pacific, including China and India, for Airbus Defence and Space. In this role, he will be responsible for sales of the company’s complete range of defence and space products in this area.

Nasr was until the end of December Head of Regional Sales for the Middle East, Africa, France and the UK for Airbus Defence and Space.

Nasr succeeds Pierre Jaffre, who has led Airbus in the region for the past 18 years. Jaffre will remain with the company until October 2019 to ensure a smooth transition with his successor.